Visual design is the actual face of your brand. It’s what people see, and that directly influences how customers and clients think of your company. However, you can’t have a visual design without a plan. This is where user experience(UX) comes in.
Let’s make things clear, UX Design is part of the design process. However, UX is more focused on the overall experience than just the look of the site. UX is the skeleton to your body. UX is the reason why you can’t just make a website. You need to do a ton of research and planning to figure out what you need, where things should go, and what it should say. This planning is important for a number of reasons.
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